Fear of digital banking
The payment system is digitizing rapidly. More and more banking matters can be arranged via Internet or mobile banking. However, a large group of people experience fear of digital banking or have it done by someone in their social circle.
Our research shows that Digistarters are often eager to get started themselves, but don’t always know how and where to start. Based on this, we have developed materials for libraries, welfare workers, volunteers, social workers and others that help people become more digitally self-sufficient step by step. This is how we work together to make digital banking more accessible so that everyone can continue to participate.
Resources
Digital Banking Toolkit
The “Banking from the Bank” roadmap helps identify the starting point and formulate a request for help. It maps the route to independent digital banking and begins with the necessary steps. The steps after that offer more challenge step by step; the route ends with optional steps. Along the way, it emphasizes the importance of safe online banking, asking for help and continuing to repeat actions.
The “Mobile Banking Cards” provide a glimpse into the world of mobile banking. The cards allow Digistarters and social workers to jointly ‘look into the application’ without the need for privacy-sensitive information.
They also get more insight into the various functionalities without the fear of clicking the wrong way. Each card features a simplified version of an action, with corresponding explanations on the back.
The tools can be used individually and in a group and are designed to support caregivers with help questions around digital banking.
Would you like to deploy the Digital Banking toolkit yourself? Order it for free via the link below.
Order the toolkit
Research
Digistarters in focus
At the request of Betaalvereniging Nederland, Netwerk Digitale Inclusie 55+ Rotterdam and Alliantie Digitaal Samenleven, Muzus conducted research into removing fear of Internet or mobile banking among Digistarters. With our research, we focused on “elderly”: people between the ages of 55-75, who are digitally proficient but not (independently) digital banking. We call them Digistarters.
We investigated what (de)motivates Digistarters and what they need to create more self-confidence when (starting) online banking. Our research shows that Digistarters would like to get started themselves, but do not always know how and where to start.
